CisuMusiC strengthened its cross-border music connections through the participation of Vietnamese artists CHIVAN and MINH at SONIK Philippines 2026, held September 11–12 at Green Sun, Makati. Their performances marked a new connection between Vietnam and the Philippine music scene, while reflecting CisuMusiC’s broader work in creating opportunities for artists to reach audiences, industry communities, and markets beyond their home countries.
SONIK Philippines 2026 brought together Filipino and international artists, music professionals, and industry communities through a two-day conference and showcase focused on music export, international expansion, touring, and industry networking. The program moved from industry discussions into live performances, with SID opening the first day of the showcase and acts including One Click Straight taking the stage before Itchyworms closed Day 1 with a crowd-filled sing-along. Day 2 continued the showcase alongside conversations on pathways for Filipino artists to build international careers.
For CHIVAN and MINH, the event provided an opportunity to bring their work to a new audience in the Philippines while connecting with a wider community of artists and music professionals. Their participation demonstrates how cross-border artist development can happen through live showcases and industry platforms that create direct connections between artists and new markets.
Their participation was supported by CisuMusiC, whose work extends beyond individual artist appearances to a broader international music network. The platform works across music festivals, showcases, Livehouse tours, fan platforms, and media networks to help connect artists, audiences, music organizations, and opportunities across different markets.
CisuMusiC’s network includes connections across Vietnam, Thailand, Taiwan, South Korea, Malaysia, the United Kingdom, and other international markets. Through these cross-border activities, the platform creates pathways for artists to move between markets, build new audiences, and develop relationships with music communities beyond their home territories. The Philippines now forms part of this expanding network, with SONIK providing a platform for CisuMusiC-supported artists to engage directly with the local music ecosystem.
The Philippine market also presents opportunities for further two-way exchange. Beyond bringing international artists to Philippine stages, CisuMusiC sees potential to build relationships with Filipino artists, music organizations, festivals, and industry partners and connect them with opportunities across other Asian and international markets.
As the connection between CisuMusiC and the Philippine music industry develops, SONIK Philippines 2026 serves as an early example of how cross-border music activity can create new pathways on both sides. For CisuMusiC, the broader goal is to continue connecting artists, audiences, music organizations, and opportunities across markets—turning individual showcases into longer-term international music connections.
